I am currently writing a book about Innovation Strategy, and in order to sort out my thoughts, I am giving public talks about this subject matter.
Here is a public talk that I have given at the Nanyang Technological University (NTU) Singapore, Wee Kim Wee School of Communication and Information, on 09 October 2019.
The slides of my talk can be downloaded here NTU Talk 091019
And here are the same slides on SlideShare:
And here is the video recording of my talk:
00:57 Lawyer vs. Patent Attorney. The differences.
03:33 Why NDAs often don’t work when expected to do so
07:28 How to succeed with a new product
08:36 Conventional Innovation Cycle/my personal background
11:12 A conventional product innovation cycle
15:50 The recommended product innovation cycle
23:05 Comparison: conventional product innovation cycle vs. recommended product innovation cycle
24:28 Warnings from a Patent Attorney
28:36 Different Mindsets of Inventors
30:40 The entrepreneurial view of a company
37:52 3 aspects in every growing business that make customers happy
39:27 How to identify a technician personality
40:22 Reality in every stagnating business
42:00 The deeper reason why people act in a weird way
46:51 Why an entrepreneur needs low empathy
54:08 How to become a successful entrepreneur
54:33 Q&A: weak and strong points of NDAs
55:57 Q&A: dependent patents
58:14 Q&A: Patent valuation